Search Queries Tracker
Track which search engine queries bring visitors to each page or tool on your website. Parse referrer URLs, view query rankings per page, and generate a tracking snippet.
Query Rankings
Paste a search engine referrer URL to extract the search query. Supports Google, Bing, DuckDuckGo, Yahoo, Baidu, Yandex, and more.
Per-Page Breakdown
Tracking Snippet
Generate a lightweight JavaScript snippet that captures search queries from referrer URLs and UTM parameters when visitors arrive at your pages.
</body> tag. On each page load, it checks document.referrer
for search engine query parameters and records the query alongside the landing page path.
How It Works
This tool tracks which search engine queries bring visitors to specific pages on your website. It parses referrer URLs and UTM parameters to extract the search terms, then maps them to landing pages so you can see exactly which queries drive traffic to each tool or page.
Query Detection
- Referrer parsing — extracts the
q,query,p, ortextparameter from search engine referrer URLs - Engine recognition — identifies Google, Bing, DuckDuckGo, Yahoo, Baidu, Yandex, and other major search engines
- UTM support — captures
utm_termfrom campaign URLs as an additional query source - Landing page mapping — records which page the visitor arrived on, linking queries to specific tools
Dashboard Features
- Query rankings — see which search terms drive the most traffic, with horizontal bars for comparison
- Per-page breakdown — view the top queries for each landing page individually
- Page filter — filter the rankings to show queries for a specific page
- Sort options — sort by visit count, alphabetically, or by recency
Tracking Snippet
- Zero dependencies — pure JavaScript, under 1KB minified
- Privacy-friendly — all data stays in each visitor's
localStorage - Automatic detection — parses
document.referreron page load without manual configuration - Callback API — your function receives the query, engine, and landing page data
Use Cases
- Content optimization — discover what users are searching for and optimize page content to match
- Keyword research — find new keyword opportunities based on real visitor queries
- Tool discovery — understand which tools attract organic search traffic and which need improvement
- SEO monitoring — track query trends over time to measure SEO effectiveness
Feedback
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